2024Identity

Park Production

A presentation style for Park Production’s production briefs.

Park Production — production brief template, slide 16

Different shoots. A shared structure.

We developed a style for Park Production’s working presentations: covers, location pages, a budget and a director profile. The system arranges the material for a proposed shoot into a coherent story. Fine rules separate imagery, headings and practical information; the repeated PARK mark connects the pages.

Colour changes, the rules remain

The cover has light, dark and coloured versions. A project title can sit on one line or become a large block. Dates, contacts and participants keep their positions, so each new presentation can be assembled without rebuilding its structure.

A location sets the mood

Location pages offer different relationships between photography and the grid: a full-slide image or a frame within margins. Location names and numbers remain part of the shared system. A yellow accent highlights a detail while photography remains the main content.

From imagery to a working document

The same margins and rules carry through to the budget and director profile, giving the expressive and practical parts of a brief a common language. Photography, names and data on these slides are sample template content.

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