SVOYSTWO
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SVOYSTWO

Independent practice by Semyon Kirilin

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something yours.svoystwo@gmail.comRU
2016Events / Advertising

Volvo S90 / reveal

A Volvo S90 presentation concept built around Swedish materials and culture.

A visualisation of the Volvo S90 parcel reveal

Receiving a piece of Sweden.

The FUEL concept introduces the Volvo S90 through Sweden’s materials and culture. An exhibition prologue leads to the car being revealed from a large parcel. Objects, light and layout support a gradual introduction to the brand. A quieter area allows independent reading and observation alongside the main event.

Glass podium, moss and exposed structure
A moose sculpture built from layers of cardboard
Crystal in the colours of the Swedish flag
An interpretation of the library area
Original layout and objects in a printed presentation
Original exhibition sketch
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